For the second year running, the influential publication has chosen Baddeley Brothers to create the bespoke duplexed invitations and hand cut envelopes, using the highest quality Fedrigoni Old Mill Bianco paper and card.
A film crew was also deployed to the workshop floor to film the intricate blind embossing, letterpress and die-stamping techniques as well as the skilful cutting and folding processes. The beautifully shot and edited film venerates the traditional manufacturing methods and will be shown as part of the Wallpaper* Handmade exhibition, part of Milan's international design fair and can be found at www.wallpaper.com/video .
Charles Pertwee commented: "It's wonderful to be chosen again by Wallpaper* to produce these beautiful invites and envelopes and we were very keen to work with them again. It's important to both companies that the materials and workmanship are of the highest quality, and I'm delighted that they were inspired to create a new film or this year's trendsetting exhibition to show the craftsmanship involved in the creation of their invites and envelopes."
Billed as Wallpaper* Handmade's most ambitious project to date, the exhibition brings together together some of the world's leading designers, craftsmen and manufacturers to produce unique furniture, fittings, foodstuffs and fashion. The film will be on display from 17 - 22 April 2012.
As the short production run starts, design agency Stranger & Stranger has opened a waiting list for the limited edition bottle, which it describes as beautiful, hideous, angelic and devilish. For die-stamping specialists Baddeley Brothers, who were chosen to print the intricate, elaborate labels, the devil has been in the detail.
BREAKING NEWS! The label design and bottle photography has just been shown in the Creative Review Annual of 2011 as an example of outstanding design.
"This was a highly complex design which required absolute precision. It would be a challenge for any printer but we have worked with Baddeley Brothers before, so we knew that they could achieve exactly what we needed," said Stranger & Stranger's Founder Kevin Shaw. "From the start, we felt that traditional printing techniques like die stamping and blind embossing would give our designs the authentic and premium impression that we needed, and so we designed a dense yet delicate main label, packed with subtle messages to complement our company ethos.
"We spent time choosing tactile stock which could be die-stamped to enhance the physical pleasure of holding the bottle, and black neck labels with gold embossing which added a premium note. This, combined with an unusual bottle and a traditional cork feature, enabled us to create a bottle that had immediate standout and genuine impact."
Baddeley Brothers' Director Chris Pertwee added: "There were elements of the label design that were really brought to life by the die stamping and blind embossing processes, which required incredible precision to achieve."
"The Stranger & Stranger logo, surrounded by a gold crest, needed to be as crisp and layered as possible to ensure the optical trick of the glass and two heads was completely effective. Combining the two printing techniques ensured this area of the label had maximum impact. Many of the key messages, incorporated into the label, were achieved using only die-stamping and no colour, ensuring they were incredibly subtle, adding intrigue and mystery to the brand."
Stranger & Stranger has a global reputation for creating alcoholic brands that draw consumer attention and inspire brand loyalty, ranging from the exclusive Kraken Rum to supermarket bestsellers McGuigan Estate and OGIO. The company has previously worked with Baddeley Brothers for its Christmas Spice Gin bottle, which used all the same printing techniques, but in a simpler, more reserved design to reflect the purer nature of the product.
Combining the art of lettering and musical inspiration, artist David Pearson has collaborated with Commercial Type and Baddeley Brothers to produce an original limited-edition poster for the ‘Orchestra of Letters’ exhibition at Snape Maltings in Suffolk.
IThe exhibition at the Lettering Arts Centre, to mark Snape Maltings’ 50th anniversary celebrations for its world-famous Aldeburgh concert hall, runs for three months and takes the theme of music as interpreted by the UK’s leading lettering artists. David Pearson’s poster is one of 36 pieces of original work in mixed media – stone, metal, glass, paper, wood and ceramics.
Inspired by the ‘Swinging the Alphabet’ song, performed by the Three Stooges in the 1938 film ‘Violent is the Word for Curly’, David’s A2 design uses Commercial Type and bold colours, screen-printed on 270gsm Colorplan Smooth Claret stock. Baddeley Brothers die-stamped the artist’s description, credits and limited-edition numbers on each of the 50 posters.
The Baddeley Brothers book has won a third industry award, this time at the prestigious 2016 British Book Design and Production Awards, organised by the British Printing Industries Federation (BPIF).
In a dazzling ceremony at the Jumeirah Carlton Tower Hotel in Knightsbridge, hosted by children’s presenter Baroness Floella Benjamin OBE, Baddeley Brothers and Spitalfields Life Books were crowned winner of the Best Trade Illustrated category, presented by Chris Keith-Wright, London New Title & Range Buyer from Waterstones.
Director Charles Pertwee commented: “This is the third award we’ve received for the book and we were delighted with the judges’ comments. It was also a privilege to hear Floella Benjamin speak about the importance of books, especially for children, and their role in shaping society’s beliefs, history and perspectives. We are honoured to know that our book is now part of that culture – bringing our history to life for new generations.”
The judges, who covered all areas of print, design, publishing, book binding and retail, commented: “A fabulous clothbound celebration of the joys of printing, with an array of luxurious features and tip-ins exhibiting typographical excellence, foiling, debossing and illustrated fold-out maps, amongst other eye-catching flourishes. Strong typesetting and a well-proportioned grid complement the varied imagery, which ranges from photography through to sparse line drawings. A treat for fans of type, printing, illustration, or simply a good family history.”
From more than 560 beautiful entries, the finalists and winners were chosen for their ability to continuously innovate, push the boundaries and embrace new technologies in book design and production. All finalists feature in a beautiful Book of the Night designed by ThePAGEDESIGN and produced by BPIF member, Boss Print.
View the winners and a night of publishing celebration .